Breast Cancer

CV Skinlabs October Campaign: 31 Days of Prevention-One Self-Care Ritual at a Time

+ Rebecca

CV Skinlabs-31DaysHere we are again-breast cancer awareness month!

Tired of spending money on pink products that don’t do anyone any good? How about doing something that fosters real change in you and in others?

Announcing the new CV Skinlabs campaign: 31 Days of Prevention-One Self-Care Ritual at a Time!

What is our goal? To inspire individuals to see prevention as a daily self-care ritual.

Won’t you join us?

It’s Time to Get Back to What Matters

The idea of breast cancer awareness month great. Breast cancer remains the second leading cause of death for women. Over 230,000 cases will be diagnosed this year, according to the American Cancer Society. Incidence rates have decreased since 2000, but we still have a long way to go.

I’m all for making donations directly to research organizations like the Breast Cancer Fund, Susan Komen for the Cure, and the American Cancer Society. But unfortunately, every October, a lot of companies take advantage of our willingness to help by selling us pink products that are either a) contaminated with chemicals linked to cancer, or b) end up contributing little to real research.

I’ve written posts in the past about pinkwashing (you can find them here and here). This year, I wanted to do something different.

It’s time to remember what October Breast Cancer Month is really about. So this month, CV Skinlabs is taking a stand. It’s time to use these next 31 days for real change.

Thinking Back on My Cancer Experience

joan lundenWith today being the first day of Breast Cancer Awareness Month, I have decided to take some alone time this afternoon to reflect on what I learned most about my own cancer journey, and to get inspired by others who are currently going through it. (October 6th will mark 24 years since I was diagnosed with Hodgkin’s lymphoma. So grateful to be 23 years cancer-free!!) I read a little bit from my book When Cancer Hits and some of Joan Lunden’s story in People Magazine. What an incredible warrior she is. My take on today’s reflection:

Life is too short to be constantly questioning our inner wisdom, to doubt and to not trust that in the end, it’s all happening for the greater good of everyone’s evolution. People need to see others rise up to their highest purpose? to feel permission to do the same.

Never underestimate how many people you are impacting just by “being” who you are moment by moment. We have one life to live, one legacy to leave behind, and a brand new day every day to choose strength and trust over doubt and fear.

Those of us who have lived with cancer share a special bond, yet each diagnosis is different and each experience unlike any other. Cancer changes us-how is up to us. For me, my survivorship has been a journey into the most meaningful life where I get to do the work I do-with THE most incredible team-to help others. For some, like my father, they are called to go on to their next role of being our angels, to help us find the very strength we need. So let’s focus on making an impact and focus on what matters: YOU, us, and being the best examples we can be for each other.

31 Days of Prevention-One Self-Care Ritual at a Time!

The best way to prevent breast cancer-and illness, in general-is to focus on self-care for you, your family, and your friends. We all need reminders to slow down, look around, and make the right choices for ourselves and our health.

Won’t you join us? We invite you to take the challenge!

cancer sticker31 Days to Take Better Care of Yourself

During the month of October, you’ll see lots of pink ribbons. You’ll be asked to buy pink products that may or may not support real research. We’d like to bring it all back to what really matters-health, prevention, and living your best life!

Join us for the next 31 days as we share tips on Instagram, Facebook and Twitter on how to take care you YOU, heart and soul. Throughout the month, tag your photos of your daily prevention rituals using #31daysofprevention and we’ll regram them!

By sharing and participating, you will educate , pay it forward and spread the awareness! It all starts with us, so let’s get together and take action for real change.

To join this exciting campaign:

  • Follow us on Instagram (@CVSkinlabs) and Twitter (@CVSkinlabs)
  • Watch for our posts on daily prevention and self-care rituals for the next 31 days
  • We will be using these hashtags: #31daysofprevention, #safeskincarerevolution, #breastcancerawarenessmonth, #cvskinlabs
  • Regram our posts
  • Share your own
  • Inspire yourself and others to seek prevention as a daily self-care ritual!

That’s all it takes! A little daily reminder to take care of yourself, to inspire others to do the same, and to take small everyday actions that lead to real change.

What do you say? Are you on board?

Watch for our posts, and share your own daily prevention tips. We can’t wait to see them!

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